👉GetResponse Review | Best Email Marketing Software?🤔

Watch our GetResponse review to know the Pros & Cons & if GetResponse is the Best Email Marketing Software or not!

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GetResponse Review | Best Email Marketing Software? Pros & Cons?

Hi, Welcome to TechnoGalaxy & Welcome to my honest review of GetResponse. GetResponse is a tool that, we’re very familiar with here, as we used it for many years for our own campaigns. Describing itself as an ‘all-in-one online marketing platform’, GetResponse certainly boasts an impressive feature list, which includes automations, CRM, landing pages, and even an option to run your own webinars. But how well does it actually deliver as a newsletter tool?  Is GetResponse up to the task of handling your email marketing, or is it simply a jack of all trades? Let’s take a look and find out. Before we dive in, a quick note about pricing. All plans come with unlimited emails, including  the Free plan. The Basic plan offers quite a good range of features, however, those who want access to marketing automation will require the Plus plan and higher, which is a little pricey. I found GetResponse mostly easy to navigate, thanks to these quick actions in the dashboard, which help you to quickly get to where you need to go. You simply click on the feature you want to access. For example, let’s create a newsletter.The first thing you’ll be asked to do is enter all the campaign details, such as the list, subject line, and From name. You can then choose from one of GetResponse’s email templates. There are plenty of templates and all are mobile responsive. I want to create my own design, so let’s choose ‘Blank Templates’. I’m going to choose this 3 column layout. As you can see, it’s super easy to edit the elements that come within the layout, such as images, and text. For each element, you’ve got plenty of options to customize appearance. Here’s my email, ready to go. It’s great that GetResponse gives you this mobile preview of your email,  as well as options for spam and design testing. The main things they can improve would be to allow you to change styles universally, for example, heading fonts and colors, and to add more content elements such as image carousel, countdown timer, testimonials, etc. How powerful are GetResponse’s email automations? As it turns out, it's impressive. GetResponse’s automation options are endless, and you get more options on higher plans. You’ll see that there are plenty of templates to help you build out an automation. I just want to set up an automated email to welcome new subscribers who join our newsletter,  so let’s choose this template here. I really love GetResponse’s workflow editor,  which is flexible and easy to use. To edit the steps in the workflow,  you just double-click on the step, which will open the ‘Properties’ tab. Here, for example, you can select the list you want to associate with the campaign.You can then click on the next step to choose the email you want to send. To add additional steps to the workflow, such as new conditions or actions, you just drag and drop it from the ‘Add elements’ tab. Connect steps by clicking this dot. You can even set multiple paths, for example, assigning different actions based on whether or not a contact clicked a link. GetResponse also do a decent job of reports, which are found under ‘Statistics’ in the ‘Email marketing’ section. For each newsletter, you can view open, click and social data, amongst other metrics. It’s also possible to compare the performance of different campaigns. Additional data includes subscription-based information, including where subscribers are located, and also statistics on how your automation campaigns are performing overall. There’s plenty to be impressed by with GetResponse. In our opinion, it’s one of the most powerful tools available for the small-to-medium business market. Despite its long list of features, it’s surprisingly easy to use, and we liked the range of email templates, their  detailed reporting, and fantastic automations.There’s very little to fault with GetResponse, but if we had to pick, we’d like the automations to be made available to lower-tier users. Our tests also showed that GetResponse’s deliverability rates could slightly be improved, although these can fluctuate.

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